nice to meet you

Iam Midhun
Creative director, creating brand concepts, campaigns, and films.
dpnew

Yeah, I’m a creative director and I also run a small creative company. I’ve worked with a lot of different brands and projects over the years, from coming up with ideas to actually making the films. Basically, I love creating concepts, shooting things, and figuring out how to turn an idea into something people can see and feel.

Few of my projects

The client had a problem. We found a creative solution.

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How do we make a product film feel like a real film?

We treated the product film like a film first. Instead of simply showcasing the clothes, we built a story around them, using emotion, character and atmosphere to make the product part of a narrative.

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How do we turn an audience into a journey?

We created a content funnel, with different pieces of content serving different purposes: attracting attention, building interest, communicating value and eventually directing the audience towards the brand/channel.

porfolio 3

How do we sell jewellery through emotion, not just product shots?

We built a story driven by emotion, where the jewellery naturally became part of the relationship and the moment. The product was communicated through the story rather than being the entire story.

porfolio 4

How do we communicate an offer and make people act?

We created a bottom-line film where the communication was built around the offer and the reason to act, keeping the message direct and focused on driving the audience towards the purchase.

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Let's build something great together

Have a project in mind? I’d love to hear your ideas and create something meaningful together. Let’s bring your vision to life.

hello@midhunjraj.com